Warum? Darum! Antworten auf Fragen aus der Uni-Welt Kooperation: Tuchfühlung mit dem Reich der Mitte Landesgartenschau: die Planungen laufen auf Hochtouren Brückenbauer: Wie Tutoren Studierenden im Uni-Alltag helfen

Hallo Welt - Die Universität auf Internationalisierungskurs Dialog: Universitätsbeauftragte Sophia Maroc Lernen satt: Neues Zentrum für Außerschulische Lernorte Literatur im Exil: Autor Rafik Schami im Gespräch Mehr als Blumen: Die Universität auf der Landesgartenschau

Ordnung für die Eignungsprüfung Bildende Kunst der Universität Koblenz-Landau, Campus Landau Beitragsordnung der Studierendenschaft der Universität Koblenz-Landau, Campus Landau Vierte Satzung zur Änderung der Satzung der Universität Koblenz-Landau über das Auswahlverfahren in zulassungsbeschränkten Studiengängen Ordnung zur Änderung der Einschreibeordnung für die Universität Koblenz-Landau Elfte Ordnung zur Änderung der Prüfungsordnung für die Prüfung im lehramtsbezogenen Bachelorstudiengang an der Universität Koblenz-Landau Zehnte Ordnung zur Änderung der Prüfungsordnung für die Prüfung in den Masterstudiengängen für das Lehramt an Grundschulen, das Lehramt an Realschulen plus, das Lehramt an Förderschulen sowie das Lehramt an Gymnasien an der Universität Koblenz-Landau Neunte Ordnung zur Änderung der Ordnung für die Prüfung im lehramtsbezogenen Zertifikatsstudiengang (Erweiterungsprüfung) an der Universität Koblenz-Landau Achte Ordnung zur Änderung der Prüfungsordnung für die Prüfung im Zwei-Fach-Bachelorstudiengang an der Universität Koblenz-Landau Erste Ordnung zur Änderung der Gemeinsamen Prüfungsordnung für die Bachelor- und Masterstudiengänge des Fachbereichs Informatik an der Universität Koblenz-Landau

Die zunehmende Digitalisierung des Alltags und die damit verbundene omnipräsente Datengenerierung bieten für Unternehmen und insbesondere Marketingabteilungen die Chance, Informationen in bisher ungekannter Fülle über ihre Kunden und Produkte zu erhalten. Die Gewinnung solcher Informationen aus riesigen Datenmengen, die durch neue Technologien ermöglicht wird, hat sich dabei unter dem Begriff Big Data etabliert. Die vorliegende Arbeit analysiert diese Entwicklung im Hinblick auf das Potenzial für die unternehmerische Disziplin des Marketings. Dazu werden die theoretischen Grundlagen des Einsatzes von Big Data im Marketing identifiziert und daraus Anwendungsfelder und Best-Practice-Lösungen abgeleitet. Die Untersuchung basiert auf einer Literaturanalyse zu dem Thema Big Data Marketing, welche neben verschiedenen Studien und Befragungen auch Expertenmeinungen und Zukunftsprognosen einschließt. Die Literatur wird dabei zunächst auf die theoretischen Grundlagen des Konstrukts Big Data analysiert. Anschließend wird die Eignung von Big Data Lösungen für den Einsatz in Unternehmen geprüft, bevor die Anwendung im Bereich des Marketings konkretisiert und analysiert wird. Es wurde dabei festgestellt, dass anhand der theoretischen Aspekte von Big Data eine starke Eignung für den Einsatz im Rahmen des Marketings besteht. Diese zeichnet sich vor allem durch die detaillierten Informationen über Verhaltensmuster von Kunden und ihre Kaufentscheidungen aus. Weiterhin wurden potenzielle Anwendungsfelder identifiziert, welche besonders im Bereich der Kundenorientierung und der Marktforschung liegen. Im Hinblick auf Best-Practice-Lösungen konnte ein grober Leitfaden für die Integration von Big Data in die Unternehmensorganisation entwickelt werden. Abschließend wurde festgehalten, dass das Thema Big Data eine hohe Relevanz für das Marketing aufweist und dies in der Zukunft maßgeblich mitbestimmen wird.

Politische und gesellschaftliche Polarisierung ist ein interessantes Phänomen, über dessen Auswirkungen viele unterschiedliche, zum Teil auch gegensätzliche, Theorien existieren. Polarisierung wird in der Literatur mit unterschiedlichen Methoden gemessen. Die vorliegende Arbeit gibt einen Überblick über existierende Polarisierungsmaße und es werden zwei neuartige Maße aus dem Gebiet der spektralen Graphentheorie vorgestellt. Anschließend werden die bekannten und die neu entwickelten Maße auf den LiquidFeedback-Datensatz der Piratenpartei Deutschland angewandt. Als Ergebnis lässt sich festhalten, dass die Maße teilweise zu unterschiedlichen Ergebnisse kommen. Dies liegt darin begründet, dass nicht alle Maße das Gleiche messen. Um zu verstehen was die einzelnen Maße aussagen, werden wesentliche Eigenschaften von Polarisierungsmaßen herausgearbeitet und es wird für jedes Maß dargelegt, welche Eigenschaften es erfüllt. Die angesprochenen Polarisierungsmaße beziehen sich auf die Entwicklung der Polarisierung zwischen Usern des LiquidFeedback-Systems. Bei der Betrachtung von einzelnen Personen und Abstimmungen fiel unter anderem auf, dass polarisierende Personen mehr Macht durch Delegationen besitzen als die restlichen Personen und dass polarisierte Vorschläge circa doppelt so häufig umgesetzt werden.

Today, augmented reality is becoming more and more important in several areas like industrial sectors, medicine, or tourism. This gain of importance can easily be explained by its powerful extension of real world content. Therefore, augmented realty became a way to explain and enhance the real world information. Yet, to create a system which can enhance a scene with additional information, the relation between the system and the real world must be known. In order to establish this relationship a commonly used method is optical tracking. The system calculates its relation to the real world from camera images. To do so, a reference which is known is needed in the scene to serve as an orientation. Today, this is mostly a 2D-marker or a 2D-texture. These are placed in the real world scenery to serve as a reference. But, this is an intrusion in the scene. That is why it is desirable that the system works without such an additional aid. An strategy without manipulating the scene is object-tracking. In this approach, any object from the scene can be used as a reference for the system. As an object is far more complex than a marker, it is harder for the system to establish its relationship with the real world. That is why most methods for 3D-object-tracking reduce the object by not using the whole object as reference. The focus of this thesis is to research how a whole object can be used as a reference in a way that either the system or the camera can be moved in any 360 degree angle around the object without loosing the relation to the real world. As a basis the augmented reality framework, the so called VisionLib, is used. Extensions to this system for 360 degree tracking are implemented in different ways and analyzed in the scope of this work. Also, the different extensions are compared. The best results were achieved by improving the reinitialization process. With this extension, current camera images of the scene are given to the system. With the hek of these images, the system can calculate the relation to the real world faster in case the relation went missing.

Der Forschungsschwerpunkt KoMePol Wahlkampf im Fernsehen Die Angebotsseite der Politik Medienangebot und Wirkung Digitale Partizipation Wissenschaftler im Forschungsschwerpunkt

The present work introduces a rigid-body physics engine, focusing on the collision detection by GPU. The increasing performance and accessibility of modern graphics cards ensures that they can be also used for algorithms that are meant not only for imaging. This advantage is used to implement an efficient collision detection based on particles. The performance differences between CPU and GPU are presented by using a test environment.

Placing questions before the material or after the material constitute different reading situations. To adapt to these reading situations, readers may apply appropriate reading strategies. Reading strategy caused by location of question has been intensively explored in the context of text comprehension. (1) However, there is still not enough knowledge about whether text plays the same role as pictures when readers apply different reading strategies. To answer this research question, three reading strategies are experimentally manipulated by displaying question before or after the blended text and picture materials: (a) Unguided processing with text and pictures and without the question. (b) Information gathering to answer the questions after the prior experience with text and pictures. (c) Comprehending text and pictures to solve the questions with the prior information of the questions. (2) Besides, it is arguable whether readers prefer text or pictures when the instructed questions are in different difficulty levels. (3) Furthermore, it is still uncertain whether students from higher school tier (Gymnasium) emphasize more on text or on pictures than students from lower school tier (Realschule). (4) Finally, it is rarely mentioned whether higher graders are more able to apply reading strategies in text processing and picture processing than lower graders. Two experiments were undertaken to investigate the usage of text and pictures in the perspectives of task orientation, question difficulty, school and grade. For a 2x2(x2x2x2) mixed design adopting eye tracking method, participants were recruited from grade 5 (N = 72) and grade 8 (N = 72). In Experiment 1, thirty-six 5th graders were recruited from higher tier (Gymnasium) and thirty-six 5th graders were from lower tier (Realschule). In Experiment 2, thirty-six 8th graders were recruited from higher tier and thirty-six were from lower tier. They were supposed to comprehend the materials combining text and pictures and to answer the questions. A Tobii XL60 eye tracker recorded their eye movements and their answers to the questions. Eye tracking indicators were analyzed and reported, such as accumulated fixation duration, time to the first fixation and transitions between different Areas of Interest. The results reveal that students process text differently from pictures when they follow different reading strategies. (1) Consistent with Hypothesis 1, students mainly use text to construct their mental model in unguided spontaneous processing of text and pictures. They seem to mainly rely on the pictures as external representations when trying to answer questions after the prior experience with the material. They emphasize on both text and pictures when questions are presented before the material. (2) Inconsistent with Hypothesis 2, students are inclined to emphasize on text and on pictures as question difficulty increases. However, the increase of focus on pictures is more than on text when the presented question is difficult. (3) Different from Hypothesis 3, the current study discovers that higher tier students did not differ from lower tier students in text processing. Conversely, students from higher tier attend more to pictures than students from lower tier. (4) Differed from Hypothesis 4, 8th graders outperform 5th graders mainly in text processing. Only a subtle difference is found between 5th graders and 8th graders in picture processing. To sum up, text processing differs from picture processing when applying different reading strategies. In line with the Integrative Model of Text and Picture Comprehension by Schnotz (2014), text is likely to play a major part in guiding the processing of meaning or general reading, whereas pictures are applied as external representations for information retrieval or selective reading. When question is difficulty, pictures are emphasized due to their advantages in visualizing the internal structure of information. Compared to lower tier students (poorer problem solvers), higher tier students (good problem solvers) are more capable of comprehending pictures rather than text. Eighth graders are more efficient than 5th graders in text processing rather than picture processing. It also suggests that in designing school curricula, more attention should be paid to students’ competence on picture comprehension or text-picture integration in the future.

This dissertation answers the research question which basically suitable approaches and which necessary information technologies are to be considered for the management of business processes in large amounts (Mass Business Process Management, MBPM) in service companies. It could be shown that for the execution of mass processes a special approach that uses methods of the manufacturing industry is necessary. The research aim to develop an MBPM approach for service companies was accomplished by using the Design Science Research approach and is explained in this dissertation in consecutive steps. For the development of the MBPM approach a longitudinal indepth case study was conducted with a business process outsourcing provider to gain insights from his approach. Outsourcing providers have to produce their services in a very efficient and effective way, otherwise they will not be able to offer their products at favorable conditions. It was shown that the factory-oriented approach of the out-sourcing service provider in the observation period of ten years was suitable to execute mass processes of highest quality, at constantly decreasing prices with less and less people. The assumed need for research concerning MBPM was verified on the basis of an extensive literature research based on the Journal Rating VHB-Jourqual and other literature sources. As many approaches for the introduction of BPM were found, a selection of BPM approaches was analyzed to gain further insights for the development of the MBPM approach. Based on the analysis and the comparison of the different BPM approaches as well as the comparison with the approach of the process outsourcing provider it was found, that BPM and MBPM differ in many aspects. MBPM has a strong operational focus and needs intensive IT support. The operative focus mainly shows in the operative control of processes and people as well as in the corresponding high demands on process transparency. With detailed monitoring and fine grained process measurements as well as timely reporting this process transparency is achieved. Information technology is needed for example to conduct process monitoring timely but also to give internal as well as external stakeholders the desired overview of the current workload and of the invoicing of services. Contrary to the approach of the process outsourcing provider it could also been shown, that change management can influence the implementation, the continuous operation and the constant change associated with MBPM in a positive way.