Chemical plant protection is an essential element in integrated pest management and hence, in current crop production. The use of Plant Protection Products (PPPs) potentially involves ecological risk. This risk has to be characterised, assessed and managed. For the coming years, an increasing need for agricultural products is expected. At the same time, preserving our natural resources and biodiversity per se is of equally fundamental importance. The relationship of our economic success and cultural progress to protecting the environment has been made plain in the Ecosystem Service concept. These distinct 'services' provide the foundation for defining ecological protection goals (Specific Protection Goals, SPGs) which can serve in the development of methods for ecological risk characterisation, assessment and management. Ecological risk management (RM) of PPPs is a comprehensive process that includes different aspects and levels. RM is an implicit part of tiered risk assessment (RA) schemes and scenarios, yet RM also explicitly occurs as risk mitigation measures. At higher decision levels, RM takes further risks, besides ecological risk, into account (e.g., economic). Therefore, ecological risk characterisation can include RM (mitigation measures) and can be part of higher level RM decision-making in a broader Ecosystem Service context. The aim of this thesis is to contribute to improved quantification of ecological risk as a basis for RA and RM. The initial general objective had been entitled as "… to estimate the spatial and temporal extent of exposure and effects…" and was found to be closely related to forthcoming SPGs with their defined 'Risk Dimension'. An initial exploration of the regulatory framework of ecological RA and RM of PPPs and their use, carried out in the present thesis, emphasised the value of risk characterisation at landscape-scale. The landscape-scale provides the necessary and sufficient context, including abiotic and biotic processes, their interaction at different scales, as well as human activities. In particular, spatially (and temporally) explicit landscape-scale risk characterisation and RA can provide a direct basis for PPP-specific or generic RM. From the general need for tiered landscape-scale context in risk characterisation, specific requirements relevant to a landscape-scale model were developed in the present thesis, guided by the key objective of improved ecological risk quantification. In principle, for an adverse effect (Impact) to happen requires a sensitive species and life stage to co-occur with a significant exposure extent in space and time. Therefore, the quantification of the Probability of an Impact occurring is the basic requirement of the model. In a landscape-scale context, this means assessing the spatiotemporal distribution of species sensitivity and their potential exposure to the chemical. The core functionality of the model should reflect the main problem structures in ecological risk characterisation, RA and RM, with particular relationship to SPGs, while being adaptable to specific RA problems. This resulted in the development of a modelling framework (Xplicit-Framework), realised in the present thesis. The Xplicit-Framework provides the core functionality for spatiotemporally explicit and probabilistic risk characterisation, together with interfaces to external models and services which are linked to the framework using specific adaptors (Associated-Models, e.g., exposure, eFate and effect models, or geodata services). From the Xplicit-Framework, and using Associated-Models, specific models are derived, adapted to RA problems (Xplicit-Models). Xplicit-Models are capable of propagating variability (and uncertainty) of real-world agricultural and environmental conditions to exposure and effects using Monte Carlo methods and, hence, to introduce landscape-scale context to risk characterisation. Scale-dependencies play a key role in landscape-scale processes and were taken into account, e.g., in defining and sampling Probability Density Functions (PDFs). Likewise, evaluation of model outcome for risk characterisation is done at ecologically meaningful scales. Xplicit-Models can be designed to explicitly address risk dimensions of SPGs. Their definition depends on the RA problem and tier. Thus, the Xplicit approach allows for stepwise introduction of landscape-scale context (factors and processes), e.g., starting at the definitions of current standard RA (lower-tier) levels by centring on a specific PPP use, while introducing real-world landscape factors driving risk. With its generic and modular design, the Xplicit-Framework can also be employed by taking an ecological entity-centric perspective. As the predictive power of landscape-scale risk characterisation increases, it is possible that Xplicit-Models become part of an explicit Ecosystem Services-oriented RM (e.g., cost/benefit level).

It is widely known that especially for technology-based start-ups, entrepreneurs need to set up the boundaries of the business and define the product/service to offer in order to minimize the risk of failure. The goal of this thesis is to not only emphasize the importance of the business model development and evaluation but also show an example customer validation process for an emerging start-up named DoBeeDo, which is a mobile app operating on a two-sided market. During the process of customer validation a survey has been conducted to evaluate the interest of the target groups as well as the fit of their expectations using the Willingness to Pay and Willingness to Accept measures. The paper includes an analysis and evaluation of the gathered results and assesses whether the execution of the Customer Development Model can be continued.

We are entering the 26th year from the time the World Wide Web (WWW) became reality. Since the birth of the WWW in 1990, the Internet and therewith websites have changed the way businesses compete, shifting products, services and even entire markets. Therewith, gathering and analysing visitor traffic on websites can provide crucial information to un- derstand customer behavior and numerous other aspects. Web Analytics (WA) tools offer a quantity of diverse functionality, which calls for complex decision- making in information management. Website operators implement Web Analytic tools such as Google Analytics to analyse their website for the purpose of identifying web usage to optimise website design and management. The gathered data leads to emergent knowledge, which provides new marketing opportunities and can be used to improve business processes and understand customer behavior to increase profit. Moreover, Web Analytics plays a significant role to measure performance and has therefore become an important component in web-based environments to make business decisions. However, many small and medium –sized enterprises try to keep up with the web business competi- tion, but do not have the equivalent resources in manpower and knowledge to stand the pace, there- fore some even resign entirely on Web Analytics. This research project aims to develop a Web Analytics framework to assist small and medium-sized enterprises in making better use of Web Analytics. By identifying business requirements of SMEs and connecting them to the functionality of Google Analytics, a Web Analytics framework with attending guidelines is developed, which guides SMEs on how to proceed in using Google Analytics to achieve actionable outcomes.

This work describes a novel software tool for visualizing anatomical segmentations of medical images. It was developed as part of a bachelor's thesis project, with a view to supporting research into automatic anatomical brain image segmentation. The tool builds on a widely-used visualization approach for 3D image volumes, where sections in orthogonal directions are rendered on screen as 2D images. It implements novel display modes that solve common problems with conventional viewer programs. In particular, it features a double-contour display mode to aid the user's spatial orientation in the image, as well as modes for comparing two competing segmentation labels pertaining to one and the same anatomical region. The tool was developed as an extension to an existing open-source software suite for medical image processing. The visualization modes are, however, suitable for implementation in the context of other viewer programs that follow a similar rendering approach. The modified code can be found here: soundray.org/mm-segmentation-visualization.tar.gz.